How marketing has changed and innovated over the years

  What are the 4'ps Marketing Mix and how do they affect businesses. There are 4 categories in this marketing mix and they are: Product Promotion Price  Place Product , this is what your selling or have to offer like a service and in marketing it covers everything to do with it like manufacturing what makes your product different or what makes it better than competitors.  Promotion is showing off your product or service with the intention of selling it or raising awareness for it.  promotion is used by all businesses as it comes in many forms like marketing, advertising and more. these have methods in themselves which attract customers. Price this is the cost of the product or service your selling and can heavily impact your sales and success as competitors may have have a better deal for consumers. Place is where you sell your product/service from somewhere like a physical shop or an online one. Place can impact your business as if your shop is in a bad locati...